CPC Calculator (Cost Per Click)

Use our CPC Calculator below to calculate your CPC (Cost Per Click) and determine the number of clicks and cost required to achieve a specific CPC.

CPC formula:

CPC = Total ad spend / Total clicks

CPC Calculator

Example of CPC calculation

Suppose an advertiser spends $500 on a campaign that generates 200 clicks. The CPC would be calculated as follows:

CPC = $500 / 200 clicks = $2.50 cost per click

This means the advertiser pays $2.50 for each click.