AdServe

Video Ad Player

HTML5 video ad player for publishers, plays video ads in any format. Supports VAST/VPAID, Google IMA SDK, Header Bidding/OpenRTB, Prebid.js, APS (apstag.js), Instream/Outstream video ads, multiple modes: In-Article, Float, Sticky.

Video Player for Publishers

Monetize your digital property by running video ads. Display video ads to a global audience across Web and Mobile.

Integrate with Video Ad Server

Take full control of your video ads with Video Ad Server.

Optimize CPMs, Maximize Revenues

Get the best revenues by creating competition across demand channels. Set dynamic floor pricing across channels.

Programmatic & Direct Campaigns

Execute programmatic as well as direct campaigns, enhancing ad revenues further.

Control the Demand Waterfall

Manage supply/demand tags. Monitor all KPIs through a real-time dashboard that tracks and records all activity.

Video Player Features

Support for multiple players on the same webpage
Responsive
Autoplay
Media Types
- HLS (HTTP Live Streaming)
- video/mp4 MP4
- video/webm WebM
- video/ogg OGG
- video/3gpp 3GPV (Safari)
Playlist
Custom Aspect Ratio
Visibility Detection
User Activity
True Fullscreen
Sticky-Floating
Ads
- Instream/Outstream
- Intervals
- Retry Intervals
- Macros
- Custom Macros
- Supply Chain (schain)
- GDPR (EU)
- CCPA (US Privacy)
- COPPA (Children's Online Privacy Protection Act)
- Direct VAST tags (VAST, VPAID, Google IMA SDK)
- Supply/Demand tags (Broad/Waterfall Auction - Direct VAST tags, Header Bidding, Prebid.js, APS/A9 apstag.js, GAM hb_pb)
- APS bids
- Dynamic floors
- Freq. capping
- Muted Ads
- OMID (Open Measurement (OM) SDK)
- GPID (Global Placement ID) for prebid bidders
- PPID (Publisher provided identifier (PPID))
- PPS (Publisher Provided Signals (PPS))
- UserSync
A/B Tests